Digi-Pak Cover Designs

For the front cover we created two different designs with different themes. We recieved feedback form both our class and target audience to make a decision of which one we would use.

Design 1

This is the first design that was created. It follows the theme of artists such as Avril Lavigne, with an abstract approach but the attitude and theme remains clear. The colour scheme is kept black and pink so the logo would fit well on this if chosen. We kept the idea of creeping vines with this, and they were stencilledbefore being sut out wih a scalpel. The two figures relate to the sisters seen in the video, with a broken heart emphasising the reason they joined forces in a way. I like the way that the lipstick is the only highlighted feature, demonstrating the vain attitude of the performers.

The name of the album 'Attitude' is written as a signature in the corner, adding a personal touch. I like the simplicity of the design, however I feel that maybe stylistically further development would be needed if this were the one that we would have chosen.

Design 2:


This is the second design that was created for the album cover. I feel that this is much closer to what we had originally planned. The entire cover is done via the cutting and cropping of magazine and nespaper pages with the album name written in a randsom note style across the bottom. The throns and roses definitely realte to the attitude (if you'll pardon the pun) of the group, as does the font style.

The main figures are two female shoes stomping on the iconic figure of david. I feel this is a more powerful image; an image of male perfection being kicked around by the disembodied legs. It gives off a vibe of feminism that teenagers will definitely relate to.

Back Cover Mouth Background:

This is the backing that will accompany the opening mouth along with the barcode and copyright information printed in the corners. The text is reprinted on the back in the same font as the front, just to visually relate. I like the torn newspaper, it's very typical of the stye but it works. The image is good quality and so won't lose any of the crisp edges when enlarged or applied to other aspects such as the magazine cover.