Friday, 25 March 2011

Digipak Feedback

We recieved feedback from classmates and from friends of the age group the music video is aimed at. We recieved the following feedback:

- Design 2 was deamed as more fitting because of the clear relation to the attitude of the group. Also the inside cover would then be visually more similar.

- Design 1 is definitely a more abstract appraoch, but is less suitable for the final design, regarding the target audience. Teenagers may not be interested in such a cover.

- The font spelling the word 'Attitude' was said to be a good idea, and the accompanying imagery which is cut in the same style has a solid theme.

- The shoes provide a stomping effect, and some may identify the statue as David, a figure of male perfection. This reference is subtle and would go down well with any audience members who recognised it.

- The elements should now all be put together to see how it works as a physical digi-pak.

- It may be a good idea to include an insert, so it provides more of a reason to buy the digi-pak rater than download the song digitally.

- If the newspaper is going to back the mouth, or be on agazine advert, it should be faded out to not take too much emphasis away from the test and main images.

- Ancillary tasks are good so far, now do some further developments on the magazine advert.

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